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Why do you need HTML5 ads for better results?

Posted Posted in Blog, HTML5 banner ads     

You could be wasting a lot of money if your company is still using static banners instead of HTML5 ad creatives. It doesn’t matter how frequently your display ads appear these days; you must make them dynamic in order for them to be noticed by your target audience. HTML5 is the fifth version of the

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Why Choose Animated HTML5 Banners Instead of Animated Gifs

Posted Posted in Blog, HTML5 banner ads     

The question of whether to use animated HTML5 banners or animated gifs as an ad is a hot topic among online digital advertisers. Both methods have advantages, but animated HTML5 ads are undoubtedly the better option. According to recent statistics, the majority of digital advertisers agree, with 65 percent choosing HTML5. This article will go

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What is the Concept of PEAR?

Posted Posted in Banner Advertising, Banner Design, Blog     

How many people browsing the internet actually click on banner ads? Very few and for any number of reasons, but they tend to boil down to the potential consumer not being interested in that ad, or at least not being interested just yet. For example, you may see ads for vehicles all over the internet,

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How Banner Ads Are Done All Wrong

Posted Posted in Banner Advertising, Banner Design, Blog     

Banner advertisements hold a weird spot for marketers. One the one hand, they are obviously popular because they are everywhere, in a wide range of shapes and colors. On the other hand, marketers hate them because they have become boring, completely removed from what the consumer does and wants, and only rarely work. In fact,

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Banner Design Principles

Posted Posted in Banner Design, Blog     

Almost everyone has heard of the “KISS” principle – Keep It Simple Stupid.  When designing banner ads, this is still one of the best rule of thumb to keep in mind because it still generates good business.  There are a number of principle elements of banner ads that can help design the banner ads much

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Web Banner Ads – make it Effective & Optimized

Posted Posted in Banner Design, Blog     

Every organization that utilizes web sites for advertising and marketing, knows that optimization of these web banner ads is critical.  There are several tips for creating effective banner ads that helps the vendor know how to create great web ad banners to target visitors to their website and entice them to move further to the

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