Improve Your Conversion Rate With Ad Banners

Posted Posted in Web Marketing     

Improve Your Conversion Rate With Ad Banners

Although there are different modes of online advertisement, the importance of ad banner has not yet been faded away. An excellent color combination with targeted words can help a banner to trigger more conversion. In this article, we will discuss what you can do to improve your conversion rate with the help of ad banner.

Design an Excellent Quality Art Work

If you are a good designer, you don’t really need to depend on others for the designing of a high quality art work. When you browse the internet, you can see plenty of low quality graphics in the banner advertisement. Quite obviously, these banners do not convert well. Basically human mind gets attracted towards beauty first.

Design with Clarity

It is an important factor. Many designers use tiny words and make them so congested that it becomes really hard to read. Usually visitors do not take interest in such designs that lack clarity. Remember that the message embedded in your banner ad should have the capacity to attract visitor’s mind in fraction of seconds. Otherwise, it’s nearly impossible to get them noticed.

Place at as Many Places as Possible

Online surfers must see your advertisement at least more than one time to make a decision. Since the direct communication is mostly lacking in the case of online advertisement, it is important to convert a normal visitor into a targeted visitor to a buyer that he must see the impression quite a few times before he make any informed decision.

Though it is costly, but you can directly approach different bloggers or web site owners to place your banner ad on their blog or site, especially those ones with high traffic volume.

Share Banner in Banner Networks

Sharing banner through banner networks can be a good idea to generate huge number of impressions in the shortest period of time. Register through different networks and share your ad banner with them.